UD Trucks MEENA has been recognized at this year’s global UD Trucks awards with three major regional honors — Hub of the Year, Sales Excellence Award, and Aftersales Excellence Award — reflecting the team’s consistent performance across both commercial growth and customer support.
The awards acknowledge the collective effort of the entire MEENA organization and its partners, highlighting the region’s balanced focus on sustainable sales, operational discipline, and service quality.
A Year Defined by Execution
Throughout the year, the MEENA team focused on strengthening fundamentals: improving dealer capability, enhancing customer coverage, driving structured sales processes, and elevating aftersales standards across markets.
From new market entries and product launches to service contract expansion and uptime initiatives, the region continued to build a more connected and performance-driven ecosystem. These efforts contributed directly to measurable improvements in customer satisfaction, operational efficiency, and overall business results.
Being named Hub of the Year recognizes this holistic performance; not only growth, but the way teams collaborate across functions to deliver long-term value.
The Sales Excellence Award reflects the region’s disciplined approach to pipeline management, dealer engagement, and customer-focused solutions, while the Aftersales Excellence Award highlights the progress made in service quality, parts availability, technical capability, and uptime support.
Together, the awards demonstrate the strength of the MEENA model: balanced, customer-first, and execution-led.
Individual Recognition
In addition to the regional achievements, two team members were honored on the global stage.
Divakara Kuplottu and Wessam Yossri received the International Sales Hero Awards, recognizing their individual contributions, commitment to customers, and consistent sales performance.
Their recognition reflects the dedication and professionalism seen across the wider MEENA sales community.
A Shared Achievement
These awards belong to the entire MEENA network; regional teams, importers, dealer partners, and frontline colleagues who work closely with customers every day.
As the region continues to grow and expand into new markets, the focus remains clear: deliver reliable products, strong partnerships, and dependable support that help customers go the extra mile.
The recognition serves as encouragement to keep building on these foundations and raising the bar together.
